On 21 February, adidas unveiled the L10NEL M35SI Pack, celebrating Lionel Messi’s legacy in football.
At 35 years old and fresh off having won his first World Cup, El Diez (Number 10)
continues to make history,...
Over the course of two days - 17 and 18 June 2022 - adidas organised a series of activities with David Beckham in Singapore. The activities were anchored on the brand’s purpose, “Through sport,...